HOW TO SELL COLORED GEMSTONE JEWELRY

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Some of the most beautiful and permanent examples of nature’s breathtaking colors are found in gemstones. One of the most important roles of the jewelry sales associate is as jewelry educator and advisor. When selling colored gemstones to your customers, you should make an effort to explain the value factors that make each gemstone unique.

DIFFERENT THAN DIAMONDS
The first mistake many people make when shopping for a colored stone is trying to apply what they understand about diamond quality and value to other gemstones. It is your job as their jewelry sales associate to explain that, even though industry terminology somewhat similar for gemstones and diamonds, the inherent uniqueness of each and every gemstone demands that each gem variety be evaluated individually and not according to the same standards applied to diamonds.

You can help customers understand these differences as you walk them through the general value factors of colored gemstone jewelry. Use the four Cs (color, clarity, cut, and carat weight) but highlight the unique value and beauty of colored gemstones when explaining each factor.

EXPLAINING COLOR
In almost every gemstone variety, color is the value factor that has

SELLING DIAMONDS CUT

diamond cut diagram

As today’s consumers become more and more interested in cut as it relates to value, jewelry sales professionals need to be able to address their questions and concerns. The information included here will help you speak confidently to your customers so they better understand the importance of cut as a durability factor and, most importantly, as a beauty factor.

CUT – MAN’ S CONTRIBUTION TO A DIAMOND’S BEAUTY
The cut of a diamond is perhaps man’s only contribution to a diamond’s beauty, but it is a substantial contribution indeed. The cutting process unleashes the hidden fire and brilliance from an otherwise unattractive rough diamond crystal.

A diamond cutter has a difficult job balancing all the issues involved in creating a finished diamond. Cutters must consider beauty, durability, and above all else, carat weight retention from the rough crystal. Every finished diamond is the result of a compromise between the cutter’s desire to create a beautiful gemstone and the ever-present financial concerns of retaining as much carat weight as possible from the rough crystal.

Opinions concerning the best way to cut a diamond have varied widely over the past

Quick and Easy Beef Recipe To Cook With Mushroom

Less to doubt, for some reason, it is kind of hassle to cook a delicious beef recipe. The lengthy recipe procedure from the preparation to the cooking process, make some people just give up. The truth, not all delicious beef recipe is complicated. Check beef recipe quick and easy in here, then you will understand. Unlike other beef recipes, it requires you only to cook the beef for 45 minutes, and for the preparation, it is 20 minutes. Thence, the overall time that you need is only 65 minute. What do you think?

When it comes to the ingredients, apart from the beef, you need mushroom, garlic, leek, vegetable oil, onion, butter, black pepper, Royco seasoning that has beef for flavor, salt, and sweet soy sauce. You have the ingredients that are necessary, now you can continue to prosecute those, by first mixing beef, garlic, black pepper, Royco seasoning, and vegetable oil, let it stays. Melt the butter atop the heated pan. Then, add the mixed beef there until you spot brownish color from the beef. Add sweet soy sauce, salt, Royce a little, and mushroom. Stir evenly, then wait until the mushroom withered.

Hand Made Jewelry – Seven Benefits of Your Skill

Artisans and jewelry fans have taken pleasure in preparing beaded jewelry by their own hands. With the modern beads and jewelry accessories production, it has become effort free to make jewelry at home. The trend of handmade jewelry is increasing because of the easy making of necklaces, pendants, anklets, earrings, bracelets, brooches and many other beautiful objects used for the adorning purpose.

The many benefits of handmade jewelry keeps the people hooked in the job. Here are top seven benefits that can let you understand why the trend is increasing.

  1. The design is your own choice. It is unique and made as you wish it to be.
  2. It is possible that you make jewelry that is matching with your dress.
  3. It is a lovely gift for a family member or a friend.
  4. The process of making is easy and the made jewelry costs you a fraction of what is in the market.
  5. Your old jewelry pieces can me imitated and made again with modern beads.
  6. It is super easy to repair or remake a broken necklace, beaded bracelet, earring etc.
  7. You can master the skill of creating unique designs in jewelry and other beaded ornaments used in special situations.

Have you ever imagined the troubles we go through to

Purchasing jewelry online is an excellent choice

Without the emergence of online shopping, every female has to leave their home and walk a long way to reach shopping malls in order to buy their favorite jewelry. It is really annoying when it rains or during the cold winter. And every woman must spend a lot of time selecting their desired jewelry. The reason is that retail stores usually have a small stock of jewelry and a small range of jewelry. In order to buy their desired jewelry, they have to walk into as many retail stores as possible. It will trouble people who are busy in their everyday work. However, with the rapid development of online shopping, people are able to buy their desired jewelry without leaving their home. In addition, they just need to spend several minutes in select their favorite jewelry by browsing various web pages.

Jewelry, as we know, is sold very expensively at actual stores. However, when people search for jewelry online, they can really reduce your expense on jewelry through some effective ways. For example, as the competition among online jewelry business is very fierce, online retailers are forced to make discount on their jewelry. Therefore, there is no wonder that they can

What About Mens Jewelry

People often associate the term “jewelry” with something a lady possesses and covets. Yet for century gents jewelry has been stylishly and well-known among the elite and average men alike. Kings and Pharaohs in the past used jewelry as an icon of power and prestige. History reveals that men have worn jewelry and jewelry for a variety of reasons. Most jewelry serves as a pleasing complement to a wardrobe or stylish figure. Yet gents jewelry has also served functional purposes, such as describing a male’s social position, place in society and of course, marital position. Mens wedding artists are among the most common form of gents jewelry bought. The tradition of providing a double group or gents wedding artists at a big event can be traced back to the mid 1940s in the United States. Presently wristband manufacturers made popular the concept of providing a groom’s wedding group as the ideal complement to the women’s wedding group. The concept of a groom’s group however, existed long before advertisers made popular it.Among the most common and well-known forms of gents jewelry available are the gents useful rock wedding group.

Many gentlemen want to purchase a dual wedding set featuring the gents useful

Cheap and Endurable Pearl Jewelry

You can see clearly that more and more new-fashioned jewelry has been freshly released into the recent jewelry market, including tungsten jewelry, gold jewelry, pearl jewelry, titanium jewelry etc. Without any doubt, the pearl jewelry is definitely a new and hot trend nowadays for the reason that it looks fairly elegant and gorgeous. It is also the fact that this kind of jewelry can for certain be a symbol of your personality or individuality for the reason that this kind of jewelry comes in various styles and designs. Nowadays, there are different kinds of new-fashioned pearl jewelry launched, so much so that it is very easy for you to choose the most suitable jewelry for yourself or your dear friends. It is very natural that you may wonder the reason why such a kind of jewelry can be so popular in the recent market. Of course, it is very easy to figure out the main reasons. First, this kind of jewelry is very easy to keep or maintain. Second, the pearl jewelry is relatively cheap when compared with some other jewelry. Of course, this kind of jewelry is also very endurable in terms of the quality.

As we all know, Cheap

SUGGESTION OF JEWELRY FASHION

For the selection of jewelry you must be award of the pros and cons of that particular jewelry. As your relatives or friends to whom you are going to gift some jewelry are precious gifts of God for you. You must select a reasonable jewelry for them.Tungsten jewelry is the jewelry that is more durable than gold. It is as hard as we see diamond.

For the selection of jewelry you must be award of the pros and cons of that particular jewelry. As your relatives or friends to whom you are going to gift some jewelry are precious gifts of God for you. You must select a reasonable jewelry for them.Tungsten jewelry is the jewelry that is more durable than gold. It is as hard as we see diamond. It is also hard than platinum and platinum. It is most popular as there are no chances of scratch, no fading or harm to the body of the person who is wearing that jewelry. It is the type of jewelry that is most popular among fashionable men and women as they are too much conscious about the fashion and their beauty. It’s unique, simple, light and elegant color is worn by

3 Pieces of Jewelry That Make You Look Younger

No, de-aging jewelry is not a pierced belly button ring or a nose stud. That looks like you’re trying too hard. It’s certainly not a watch since everyone n0w checks the time on their phone.  Your everyday jewelry at 50 is probably a mash-up of real and fake selected by habit, emotional memories or a random just-throw-it-on attitude.   Time for a rethink. I know you’re picky about everything from wrinkle cream to heels that won’t kill your feet so why not apply that gutsy attitude to your jewelry.  Nothing personalizes or de-ages a wardrobe faster than jewelry. Three big swaps to make now:

SHORT STATEMENT NECKLACES INSTEAD OF LONG ONES.  A chunky collarbone necklace lights up your complexion and brings sparkle back to your eyes- especially in mixes of pearls, beads and stones that reflect light. A bib that starts at the collarbone and goes to mid-chest can even disguise sun-damage and crepe-y skin. If you have a big or saggy chest, a short chunky necklace (+ a good bra ) can refocus  attention up and away. Longer necklaces that dangle over the cliff of your boobs  are no help- even your mother’s pearls or a “find” you brought back from

Cadmium in children’s jewelry 100 times recommended maximum exposure if mouthed or swallowed

Young children who mouth or swallow jewelry containing cadmium may be exposed to as much as 100 times the recommended maximum exposure limit for the toxic metal, according to research published online March 4 ahead of print in the peer-reviewed journal Environmental Health Perspectives (EHP). The study measured bioavailability, or how much cadmium leached out of the jewelry. The research also found that damaged pieces of jewelry in some cases leached up to 30 times more cadmium than undamaged pieces.

“Our hope is that the potential hazards of cadmium-laden jewelry will be taken seriously. While the bioavailability of cadmium from many items was low, the amounts of cadmium obtained from other items were extraordinarily high and clearly dangerous if these items were mouthed or swallowed by children,” said study author Jeffrey Weidenhamer of Ashland University in Ohio.

Cadmium, a heavy metal, can cause kidney, bone, lung, and liver disease. Cadmium contamination is a global health concern. Most human exposure comes from food or tobacco grown with cadmium-rich phosphate fertilizer. Health effects typically are not acute but instead result from chronic, long-term exposure. Because cadmium can accumulate in the body, all exposures should be avoided. Agencies around the world, including

8 Tips to Help You Sell Your Branded Jewelry

You bought a well-known branded jewelry item, and now you’re looking to resell it. How does the item fare in the secondary market? Does the brand’s consumer image translate to extra dollars for you? The brand’s equity value comes into play here.

 

Understand Brand Equity

Brand equity is partially built on the brand’s promise, the somewhat unspoken statement of “Best in Class.” Combining years of delivering their wares with a consistent high level and staying true to their mission statement, whether written or implied, brands build equity. In turn this equity helps command generally higher prices, which feed the aspirational desires of the consumer.

If you’re thinking of making a purchase in the jewelry arena, the brands that rank high with consumers are Tiffany, Cartier, Harry Winston, and the like. As you read the names of these famous retailers, their brand equity pops up without prompting. In the back of your mind you probably have a vision of a robin’s egg blue box or the red box of Cartier…Brand Equity!

Beyond the quality of the product, what these luxury retailers provide is the marketing message to support their image. Here is where packaging is their silent salesman. If you’ve been allured by the history,

8 Tips to Help You Sell Your Branded Jewelry

You bought a well-known branded jewelry item, and now you’re looking to resell it. How does the item fare in the secondary market? Does the brand’s consumer image translate to extra dollars for you? The brand’s equity value comes into play here.

 

Understand Brand Equity

Brand equity is partially built on the brand’s promise, the somewhat unspoken statement of “Best in Class.” Combining years of delivering their wares with a consistent high level and staying true to their mission statement, whether written or implied, brands build equity. In turn this equity helps command generally higher prices, which feed the aspirational desires of the consumer.

If you’re thinking of making a purchase in the jewelry arena, the brands that rank high with consumers are Tiffany, Cartier, Harry Winston, and the like. As you read the names of these famous retailers, their brand equity pops up without prompting. In the back of your mind you probably have a vision of a robin’s egg blue box or the red box of Cartier…Brand Equity!

Beyond the quality of the product, what these luxury retailers provide is the marketing message to support their image. Here is where packaging is their silent salesman. If you’ve been allured by the history,

8 Tips to Help You Sell Your Branded Jewelry

You bought a well-known branded jewelry item, and now you’re looking to resell it. How does the item fare in the secondary market? Does the brand’s consumer image translate to extra dollars for you? The brand’s equity value comes into play here.

 

Understand Brand Equity

Brand equity is partially built on the brand’s promise, the somewhat unspoken statement of “Best in Class.” Combining years of delivering their wares with a consistent high level and staying true to their mission statement, whether written or implied, brands build equity. In turn this equity helps command generally higher prices, which feed the aspirational desires of the consumer.

If you’re thinking of making a purchase in the jewelry arena, the brands that rank high with consumers are Tiffany, Cartier, Harry Winston, and the like. As you read the names of these famous retailers, their brand equity pops up without prompting. In the back of your mind you probably have a vision of a robin’s egg blue box or the red box of Cartier…Brand Equity!

Beyond the quality of the product, what these luxury retailers provide is the marketing message to support their image. Here is where packaging is their silent salesman. If you’ve been allured by the history,

WHY DOES WHITE GOLD YELLOW?

An important part of any jewelry sale is to control customer expectations of their jewelry purchase. The sale of white gold jewelry is an excellent example of this. Jewelry sales professionals must explain the possibilities of white gold to “fade” or “yellow” over time, so as to avoid future dissatisfied customers.

During your sales presentation, be sure to explain the requirements to maintain the long-lasting bright-white appearance of white gold jewelry.

WHITE GOLD ALLOY

Most white gold rings are flash plated with a very, very thin coating of rhodium (a pure white metal) to give them a more brilliant, pure white appearance. This rhodium plating will wear off over time and reveal the “real” white gold ring underneath. Because pure gold is very yellow, no matter how much you alloy it with other metals like zinc and nickel, it will almost always retain some of its yellowish body color.

HOW TO RETURN WHITE GOLD TO WHITE
Most bench jewelers can easily re-plate a white gold ring with rhodium for very little cost. Also, many manufacturers will re-plate the rings they sell. Explain to your customers that with minimal maintenance, your store can return their white gold jewelry to

UNDERSTANDING JEWELRY HALLMARKS

Precious metal jewelry may be stamped with “quality marks,” also known as hallmarks, that reveal their origin, manufacturer, purity of the metal, and when it was created or stamped among other details. Jewelry sales professionals should understand the characteristics of hallmarks, so that they can better serve customers who may have questions of estate or inherited jewelry. In addition, it helps you explain modern metal quality marks.

HISTORY OF HALLMARKS
Quality marks first appeared in ancient Egypt where precious metal ingots were stamped with official purity symbols. In Europe during the Middle Ages, laws and royal decrees led to the adoption of a system called “hallmarking.” The practice of hallmarking is still used today in many countries.

In the United States, quality marking dates back to 1814. In 1906, the National Gold and Silver Stamping Act set strict standards of precious metal purity. This act also discussed the stamping of quality marks and makers’ trademarks on jewelry items sold in the United States. Most gold jewelry sold in the U.S. today will only have two marks, a quality mark and a trademark. U.S. law requires that when a quality mark is used, a trademark must also be present.
Most European hallmarks

JEWELRY PLATINUM SELLING POINTS

Platinum Guild International USA, the United States marketing arm of the worldwide platinum
industry, contributed the Platinum section of Jewelers of America’s Jewelry 101 jewelry training program. Jewelry 101 provides jewelry sales associates with comprehensive product knowledge and sales tips on the most popular jewelry product categories. Here an excerpt from Jewelry 101: Platinum.

PLATINUM FAST FACTS

Did you know that platinum is:

  • So flexible that one gram of the metal can produce fine wire more than a mile long.
  • Used in many other applications, notably catalytic converters in most cars worldwide.
  • So rare that 10 tons of ore must be mined before producing a single ounce of platinum and the process takes eight weeks.
  • Immortalized by the ancient Egyptians in their most precious works of art dating 2,500 years ago.
  • More resistant to wear and tear than gold or silver, due to its heavier weight and density.
  • So versatile it is used in medicine and industry for its catalytic, physical, and hypoallergenic properties.
  • Found in Africa, Russia, and North America in deposits three-quarters of a mile deep beneath the earth’s surface.
  • So dense that a six-inch cube of platinum weighs 165 pounds!

FREQUENTLY ASKED CONSUMER QUESTIONS
Why is platinum’s purity important to me?
Platinum is one

JEWELRY APPRAISAL FINDING AN APPRAISER

Offering a professional jewelry appraisal service helps meet consumers’ needs and enhance a store’s prestige. Make sure that you work with professional and ethical jewelry appraisers — their performance will reflect on you.

CHARACTERISTICS TO LOOK FOR WHEN RECOMMENDING AN APPRAISER

There are certain characteristics to look for in an appraiser. Here are some important points to cover should your customer request your help in finding a qualified appraiser:

  • Appraisal Credentials: A professional jewelry appraiser should be certified or titled by a respected national appraisal organization. Different types of appraisals require varying levels of training.
  • Gemological Credentials: With no federal or state requirements for appraisers, it is crucial to ask for credentials. A Graduate Gemologist diploma from the GIA or its equivalent should be considered minimum gemological training.
  • Knowledge of Jewelry Manufacture: A qualified jewelry appraiser must understand manufacturing techniques and recognize their contributions to the value of an item.
  • Continuing Education: Continuing education certificates and credentials help ensure that the appraiser is knowledgeable about the latest gemological and appraisal issues.
  • Jewelry and Appraisal Experience: A broad range of jewelry experience over many years often leads to a more knowledgeable appraiser. Likewise, solid experience in the appraisal industry is equally important.
  • High Ethical Standards

JEWELRY APPRAISALS AN OVERVIEW

Offering a professional jewelry appraisal service helps meet consumers’ needs and enhance a store’s prestige. But incomplete, ambiguous, or unprofessional appraisals can leave the appraiser and the store open to charges of negligence and possible litigation. It is critical that a jeweler issue appraisals only after receiving the proper training. As important, every jewelry sales professional must have a basic knowledge of appraisals and their appropriate use so they can better answer customers’ questions.

WHAT IS AN APPRAISAL?
An appraisal is a document that describes an item, assesses its relative quality and assigns a value to it. Descriptions usually cover the visible, measurable and analyzable facts about the item (weight, materials, markings). Most appraisals also describe subjective features such as gemstone quality, relative rarity and overall quality of manufacture.

WHO CAN APPRAISE JEWELRY?
There are currently no U.S. laws or regulations that set educational standards or require certifications to become a jewelry appraiser. But by executing an appraisal, you are accepting some serious legal liabilities, which could possibly lead to substantial financial and professional loss. You should only perform those appraisals for which you have received adequate and specialized appraisal training. Years of jewelry retail experience alone do not provide you

JEWELRY REPAIR SERVICES CHAINS

Being able to recognize the characteristics of both properly and improperly executed chain repairs is an important part of being a jewelry sales professional. You’ll be better prepared to identify needed repairs on your customers’ jewelry and you’ll have the knowledge and confidence to discuss repair options with your customers in a way that builds their trust and loyalty.

When delivering a finished piece to a customer, you’ll be able to demonstrate and ensure that all expectations were met. The result? Greater levels of customer satisfaction and higher sales and profits for you and your store!

With the many different types of chains in your store, it’s important to understand how the features of each can impact the repair process and their appearance and characteristics after being repaired. Knowing the repair expectations of each type of chain will help you better communicate a realistic potential result to customers. This, in turn, will avoid any confusion or frustration on the customer’s part, and will lead to higher levels of customer satisfaction.

FLAT LINK CHAINS
Flat link chains like serpentine and cobra links are usually very durable, and when they do break they are generally easy to repair. While most flat

JEWELRY BENCH SERVICES CHANNEL SETTINGS

Stone setting is one of the more common bench procedures today. This section will help you evaluate the craftsmanship related a popular stone setting style: channel setting.

You’ll be better prepared to identify needed stone setting repairs and have the knowledge and confidence to discuss repair options in a way that builds a customer’s trust and loyalty.

CHANNEL SETTING
In a channel setting, metal grooves or channels hold gemstones securely in their mounting. Gems set in this style offer a continuous row of brilliance with no metal separations in between. The finished appearance is sleek and sophisticated and the nature of the style leaves no metal prongs to catch on clothing.

BENCH DETAILS

To create a channel setting, a jeweler places the desired stones table down on a steel block in order of their crown height and girdle thickness. The stones are then transferred to the top of the mounting using wax to hold them in place. Once satisfied with the arrangement, the jeweler uses a sharp tool to mark each stone’s position on the mounting.

The jeweler then cuts individual grooves or seats for each stone. This can be a very tiring and time-consuming process, because each seat must be

JEWELRY BENCH SERVICES FLUSH SETTINGS

Stone setting is one of the more common bench procedures today. This section will help you evaluate the craftsmanship related a popular stone setting style: flush setting.

You’ll be better prepared to identify needed stone setting repairs and have the knowledge and confidence to discuss repair options in a way that builds a customer’s trust and loyalty.

FLUSH SETTING
Flush setting (sometimes referred to as “burnish setting”) is a relatively new style of stone setting, which has grown in popularity in the last few decades. Flush set stones are actually sunk into the mounting until they are level or flush with the surface. The technique of flush setting allows the jeweler to scatter gemstones across a piece of jewelry without the need for prongs, channels or groupings of stones to hold the gemstones securely in place. Jewelry with flush-set stones is often modern and stylish with a scattering of brilliance from randomly positioned gems.

Flush setting begins with the cutting of an opening or seat into metal. The seat must exactly match the diameter of the gemstone. A well-cut seat is so tightly cut to match the diameter of the gem that a brass pushing tool must be used to pop or push

JEWELRY BENCH SERVICES PAVE STONE SETTINGS

Similar to bead and bright setting, a pavé setting covers a jewelry surface with gemstones set so closely together that it’s hard to see where one ends and one begins. Pavé is the French word for “paved,” and gemstones set using this method resemble a brilliant and dazzling cobblestone street.

When beginning a pavé setting, it’s critical to position the gems equal distance apart. The process begins with the jeweler positioning stones table down onto metal and carefully marking their positions. Any gaps or unevenness at this stage will result in
unwanted spaces between stones or stones overlapping each other. However, stones should not be so close that there is not enough metal showing for the final prong building steps in the process.

After the layout process is complete, the jeweler cuts seats for each individual stone. This process is very similar to cutting seats for bead and bright setting. Seats must match the exact diameters of each stone. Once the seats are cut, framing begins. Framing is the process of defining sections of metal using a special type of graver to isolate the areas that will become prongs. Small triangles of metal are created between seats that will later be used